Build cost
Products that needed a development team are now built and iterated with AI, in a fraction of the time.
Then: monthsNow: weeks
AI venture studio · Sydney · Open for business
We find great ideas. We build them. We make them pay.
Ignite AI turns sharp ideas into AI-native software businesses: built fast, run by autonomous agents, and designed to compound long after launch. Low cost to start. Significant upside once they're running.
30+ yearsbuilding, selling and scaling technology businesses
Founded. Funded. Exited.Been on the founder's side of the table
B2B + B2CEnterprise know-how meets consumer scale
Agent-runBusinesses engineered to operate around the clock
Why now
The cost of building a business just collapsed.
For three decades, launching software meant big teams, big budgets and long runways. AI has rewritten that equation. What once took a funded team a year can now be designed, built and operated by a small, experienced operator with the right agents doing the heavy lifting.
Running cost
Agentic workflows handle onboarding, support, billing and reporting. No headcount growing alongside revenue.
Then: teamsNow: agents
The upside
Low fixed costs mean a business can be profitable at modest scale, and everything beyond that is leverage.
Then: burnNow: margin
The model
Software businesses that run themselves.
We build and operate a portfolio of focused SaaS products on both sides of the market. Each is designed from day one to be automated end to end, so once it's set up, it's set and forget.
B2C
High volume.
High volume.
Low price.
Real scale.
Simple, useful tools that solve one problem brilliantly for a lot of people, at a price nobody has to think twice about.
- Self-serve sign-up and subscription billing
- AI-generated content and personalisation
- Global from day one
B2B
Sharp tools
Sharp tools
for real
business pain.
Vertical SaaS that removes a costly, repetitive problem for a specific industry, priced on the value it creates.
- Deep domain focus, not generic software
- Agents that do the work, not just dashboards
- Built on 30 years of selling to business
Set and forget, by design
Marketing, onboarding, support, billing and monitoring are handled by autonomous agents. Our time goes into finding the next great idea.
How we work
From idea to income, in four moves.
Find
We hunt for problems people already pay to solve badly, and ideas from people who know a market from the inside.
Validate
Real demand, tested cheaply and quickly. If the market doesn't pull, we move on without sinking cost.
Build
AI-assisted product development gets a polished, working product in front of customers in weeks, not quarters.
Run & scale
Agents take over day-to-day operations. We tune, grow and reinvest, then go again.
What makes a great idea
We back ideas that pass these tests.
You don't need a business plan. You need a problem worth solving and a reason to believe it can run itself.
A real, painful problem
Someone loses time or money to it every week, and knows it.
A clear buyer
You can picture exactly who pays, and why they'd pay today.
Software can solve it
No warehouses, no hardware, no armies of staff.
It can run itself
Once built, AI and automation can deliver it with little human input.
Repeatable revenue
Customers keep paying because they keep getting value.
Room to grow
Big enough market, or easy to copy into the next one.
Got a great idea?
Pitch it in 60 seconds.
The best ideas often come from people who live with a problem every day. If you've spotted one, tell us. Keep it short. If you can't say it in a few lines, it's not ready yet.
1
Every idea is readPersonally, not by a bot.
2
We reply if there's a fitUsually within two weeks.
3
You stay in the storyIf we take your idea forward, we'll talk about how you share in it.
The next great business is one idea away.
Maybe it's ours. Maybe it's yours. Either way, we're ready to build it.